Making AI visibility
something you can measure.
Optimz exists so agencies can report AI visibility with numbers they can defend: every rate shows its sample size and 95% confidence range.
About
Why we built it
Buyers ask AI before they search. Agencies needed numbers they could stand behind, so we built the tool that shows its work.
How we approach it
- 01
Evidence before scores
Every number traces back to the answers behind it.
- 02
Measured separately
Rankings, mentions and citations are never folded into one score.
- 03
Honest about uncertainty
Sample sizes and confidence ranges, always.
- 04
Built for what's next
Every screen leads to a decision: fix, publish or report.
The Optimz team
The people who build Optimz also write every guide, article and help page on this site, and sign them together as the Optimz team. The same research that decides what the product measures decides what we tell you to do.
Start with the AEO guides or read how we measure AI visibility.
Research first, graded by evidence
Each guide starts from a written research review. Every claim in it is graded Confirmed, Strong, Plausible, Speculation or Refuted, and nothing graded Speculation or Refuted is offered as advice.
Primary sources, listed on the page
Platform documentation and the original studies come first, and every guide ends with its numbered sources. Competitor details link to the competitor's own pages, with the date we checked them.
Dated, and re-checked
Every page shows when it last changed. The date moves only when the substance does, and the research guides are re-checked each January or sooner when an engine changes.
Tested on ourselves
We track our own site in our own product and publish the numbers, with sample sizes, on the live proof page.